Memory Lane: Your Roy Rogers Lunchbox

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Did you have one of these? Wow, Roy and Dale and Trigger and Bullet–

Roy Rogers was a movie star, but when I was a boy he had a hit TV show, too: and most TV shows that made a hit with the kiddies wound up getting merchandised as lunchboxes. That was back before School Officials (aka education fat-heads) took it upon themselves to tell parents what they could or couldn’t put in their children’s lunchboxes. To paraphrase King Solomon, better a little snack-pack of Oreos served with love, than a Real Nutritious Tofu Vegan Feast doled out by a school bureaucracy.

So Roy and Dale were joined in the lunchbox parade by Zorro, Gene Autry, Wild Bill Hickcock, Rin-Tin-Tin, Davy Crockett, and a host of others. Not one of whom ever dropped the f-bomb on national TV, or bragged about being an atheist, or was a stooge for left-wing politics.

Gee, I can still hear Roy and Dale singing “Happy Trails” at the end of each episode of their TV show. Let me see if I can find that for you…

3 comments on “Memory Lane: Your Roy Rogers Lunchbox

  1. Ah, yes. Those were the days. Looking back, who could have guessed we would lose such wholesomeness and innocence.

  2. I probably had one of those lunch pails – loved the Roy Rogers show. I remember when he had Trigger, his famous horse, stuffed and on display in the front of their museum out in the California desert. Roy would go into hospitals and sing to seriously ill children.

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