Never mind the headline. It’s an experiment.
Google owns 90% of search engine capacity, worldwide. Google doesn’t like conservatives. But if they were to ban us all outright, that might force even our flaccid, bought-off Congress to take action. Much better, and just as effective, to play with the search engines and make our content hard to find.
Ah! But you can buy an SEO plan –“Search Engine Optimization “–that’ll defeat those pesky Google algorithms and move your content much higher up the ladder. More people will see it and you’ll have more viewers.
Thing is: this SEO thing is expensive, a lot of different companies are selling it, there’s no quality control, and no guarantee you’ll get any value for your money. To me it sounds like paying a literary agent up front. Not advisable.
We are told Google doesn’t sell SEO. Well, that would be a grave conflict of interest, wouldn’t it? But how far do we want to trust any of these people?
They crashed my viewership in January and since then I have been well and truly scrod. What can I do about it? Hint: nothing.
I will let you know the results of the experiment if there ever are any.
Meanwhile, on to Byron’s TV listings…