Where Is Everybody This Week?

Who let the air out of the balloon? – THE SOCIAL CMO Blog

Is this what life in 2020 feels like?

I’ve been puzzled and unhappy over the deep dive taken by my readership numbers this week–right on the heels of getting a lot of problems on this site repaired. I was wondering: was it something that I said?

My editor, Susan, had a thought this morning–I think she might well have hit the target.

“I think there’s a kind of malaise hanging over the country,” she said. Well, yeah! After five months of lockdown, with great heaping dollops of bad nooze to go with it, and normal economic activity still crippled–if that doesn’t bring on a malaise, what does?

She’s right about a lot of things. Have you found yourself losing track of what day of the week it is? I have! Because our weekly routines have been disrupted. And sheesh, we just had the Democrat National Convention all week long, one whining schmendrick after another telling us what a schiffy rotten racist country we have and how much they hate it, blah-blah-blah.

Maybe the air has been let out of a lot of people’s balloons. Maybe they’ve lost interest in things like blogs. Maybe they don’t want to read any more nooze (and here I am, sort of writing more of it–duh!), they’ve had enough. It’s all bad, and we just want it to be over.

Do you put things off because one day feels so much like another–and next thing you know, you haven’t done what you should’ve done? Tired of know-it-all mayors and governors trying to micro-manage your life?

If we don’t have a national malaise, we certainly deserve one.

So, no, I’m not going to write about stupid Cal State Long Branch and its stupid new mascot, “Elbee the Non-binary Shark who uses plural pronouns” because words like “he” and “she” are the new curse words (https://www.thecollegefix.com/cal-state-long-beachs-new-mascot-a-non-binary-shark-who-uses-plural-pronouns/). You can read about it for yourself, if you’ve got a barf bag handy.

I need a cigar.